The Young Balmain Army
Oliver Rousteing – Creative Director of Balmain looks to the nonconformist spirit of the 70’s for inspiration to their SS20 kid’s collection.
Exacting the same standards as their adult runway shows the result is that the kid’s collection is Balmain style. The palette is fashionista staple monochrome. The inseparable intertwining of Balmain and music projects a confident rock star style.
The logo prints are bold, and the military silhouette chic. With both signature Balmain offerings now available to the youngest members of the Balmain army.
It is safe to say the ever expanding Balmain army is on the march!
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Text by Katie Kendrick