The CYBEX by Jeremy Scott capsule collection hits the road again!
CYBEX teamed up with Jeremy Scott again for a stunning capsule collection, the second that Mr. Scott designs for the baby carrier brand.
Martin Pos, CEO at CYBEX, said: “I am incredibly happy and proud of our second collaboration with Jeremy Scott… he is not afraid to go against the traditional fashion establishment rules – and in addition to making sure his creations are infused with fun and color, he always makes sure they are accompanied by a positive message”.
And Jeremy explained his renewed collaboration with the brand, this way: “Martin’s enthusiasm and passion for creating the best, most stylish and coolest products are, for sure, the reasons I chose to work with CYBEX again”.
The collection includes iconic CYBEX pieces, everyone featuring Jeremy’s signature wings. With a smart black design decorated with golden details, the CYBEX PRIAM stroller is the champion product of the collaboration and the jewel in the crown of the CYBEX Platinum range. This 3-in-1 travel system is suitable from birth to approx. 4 years, and consists of a Carry Cot, a Lux seat and the award winning Aton Q infant car seat which all easily attach onto the frame. The designer has also conceived a matching baby bag, foot muff and a limited edition hat and t-shirt carrying the slogan “ADULTS SUCK THAN YOU ARE ONE”, borrowed from the great American philosopher Bart Simpson.
All items are available at 10 Corso Como, Milan, until the end of the year and then at selected retail stores worldwide.
Have a look at:
Text by Enrico Fragale Esposito