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Playtime Tokyo F/W 2017-18

Yes it’s that time of the year again!
You don’t need to travel the world to discover the latest outstanding and exciting children’s fashion brands… just book a ticket to Japan…
Playtime Tokyo is back to present the next season trends in children’s fashion and lifestyle!
About 200 baby & children’s labels from 21 countries will be gathered this season to present their fall/winter 2017-18 collections, including ABC123Me, abode, Ami Amie, Bonheur du Jour, Carlotta Barnabe, Folk MadeHilda.Henri, KokacharmkiSSe, Les Coyotes de Paris, Les LibellulesLittle Creative Factory, Michirico, Milk & Biscuits, Motoreta, Munsterkids, Sawa Sawa, Tinycottons, Treehouse by Anja Schwerbrock, Uju among others.
They say there’s no creativity without renewal, so this winter Playtime will be seeing plenty of change and unveiling its new visual identity: the new logo will be bringing the iconic signage balloons into the foreground along with each respective host city.
The website brings all of the shows together and will be hosting the brand new Playtime Gazette, a specialized online magazine, designed in partnership with a global network of writers and contributors.
In the same spirit, Playtime is also turning its traditional paper catalog into a smartphone app. A compact source of information which will be making visitors’ bags lighter, as well as lessening the environmental impact of the show! Available for iPhone and Android a few days before the show, the app will work online as well as online, and will remain accessible from one season to the next.
Download it and enjoy the fair!

Playtime Tokyo
21-23 February 2017

Belle Salle Shibuya Garden
Sumitomofudosan Shibuya Garden tower B1F 16-17
Nanpeidai-cho Shibuya-ku
Tokyo, Japan

Have a look at:


POSTED BY enrico
February 20, 2017