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Playtime New York presents F/W 2017-18

Once again Playtime New York will hit February with plenty of brands in its wake!
Over 180 children’s labels will be gathered to show their FW 17-18 collections, a 10% more than the previous season.
Among them 35% are showcasing for the first time next 12-13-14 of February at the Metropolitan Pavilion & Altman Building, seduced by the idea of joining an event both creative and commercial unique in the U.S.
With 27 nationalities represented, the event opens up to the world even more.
New addition include CarlijnQ, Minna Parikka and No Added Sugar, while brands like Beau Loves, Gardner And The Gang, Little Creative Factory, Munsterkids, Wolf & Rita and Tinycottons confirmed their presence again.
This winter, Playtime New York goes back to its roots and explores its future. The time has come to set up new ‘Rituals’, a theme which emerges as the common thread for this 14th edition. Shamanic rituals, daily humdrum or family celebrations… children’s trends for autumn-winter 2017/18 will be exploring our deepest habits.
And as the hot new social secret is live action, at Playtime it’s time to get real. Get behind the scenes of your favorite brands and blogs and learn how they approach choosing the right social for storytelling and share their strategies with video based features like Insta-stories, Snapchat and Facebook Live! 

Playtime New York
12-14 February 2017

Metropolitan Pavilion & Altman Building
135 W 18th St
New York

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POSTED BY enrico
February 10, 2017