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Diary

Pitti Bimbo 93,
together again


The 93rd edition of Pitti Bimbo is on its way. The kidswear and kids lifestyle show will take place at the Fortezza da Basso, in Florence, from June 30th to July 2nd, 2020.

A highly anticipated event, it will be the first fair of the fashion calendar to return to the physical format, featuring a great integration between the physical and digital dimensions thanks to the experience gained with Pitti Connect

Pitti Bimbo 93 – for the first time and exclusively for this next edition – will take place at the same time as Pitti Uomo, which will celebrate its 100th edition. The two major events are held together to celebrate the fashion and collections of the future, with a selection of international brands and a series of initiatives that will transform the Fortezza da Basso and Florence into an incredible container of energy and originality.

To mark a restart, together.

The unique exhibition formula for this edition will be the “100% bambino” format. Within a department store-like space, you will be able to follow exciting and original scouting itineraries across brands and trends, immersed in a newly conceived, colorful, and diverse design layout. A genuinely irresistible destination!

A series of initiatives dedicated to sustainability and green research – including presentations, special projects, and meetings – will catalyze the attention on the most innovative offerings and in line with the “eco-conscious” drive that comes from younger consumers.

See you at Pitti Bimbo!

pittimmagine.com

POSTED BY enrico
June 4, 2021