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Il Gufo opens its first London store

Il Gufo unveils its first London boutique in the heart of South Kensington. 

Collections for babies, boys and girls, as well as a range of accessories and shoes, are presented to clients in a space that epitomises the brand’s values and style. Hornbeam and oak details permeate the décor, inspired by Nordic designs. The aim was to lighten up the space and create a welcoming, almost homely atmosphere. There are also numerous hand-made creations in store, like the large tree specially designed for the Milan and Paris boutiques that has been reproduced for the interiors of the new shop.

This opening marks a milestone for Il Gufo’s international expansion, an aim that has always been key for the brand. 

Visit the new spot at 313 Brompton Road.

Have a look at:

Pictures by Gavriil Papadiotis

POSTED BY enrico
June 14, 2018