CELINUNUNU – The world of music and children’s fashion unite
This is an interesting one once you’ve got your head around the pronunciation. Iconic vocalist Celine Dion and the co-founders of the global children’s fashion brand NUNUNU Iris Adler and Tail Milchberg, have partnered to create CELINUNUNU. A new kid’s fashion brand intent on liberating children from the traditional roles of gender by offering them the freedom to choose clothes that strengthen their own power of personality.
CELINUNUNU instills the concept that everything is equally possible. The debut collection includes over 70 silhouettes 0-6M to 14yrs with gender-neutral styles, timeless cuts, a distinct dictionary of symbols and a minimalistic colour palette. Aimed to dissolve norms and gender biases in fashion amplified by Celine Dion’s voice and persona.
“I’ve always loved NUNUNU and what they represent. Partnering with Iris and Tali to encourage a dialogue of equality and possibility makes so much sense. CELINUNUNU lets children choose outside stereotypes and norms, so they can bring from within their own tastes and preferences. We help them feel free, creative, inspired, respectful of one another, and happy in the world.” – Celine Dion.
It’s a hard task to challenge stereotypes in fashion. But by combining NUNUNU‘s strong gender neutral stance with the clarity of Celine Dion’s voice their message of equality is bound to be heard.
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Text by Katie Kendrick