Established in 2006, WILD was based on the idea of creating a clothing brand for children that will increase their awareness of the beauty of nature.
We are crazy about the esthetics of nature with its countless amazing plants, flowers, and animals.
We look for ways to combine this love of nature with our professional background as designers.
Designed in-house, our unique digital prints draw their inspiration from the elegance of the natural world and all the beauty it has to offer. In today’s urban culture, we want to give people the opportunity to experience this exquisite beauty for themselves.
We couldn’t find a name that was more fitting than WILD; quite simply, it aptly describes what we do.
Our logo, depicting a cow and the color orange, evokes the image of the Netherlands in simple terms, yet is also a strong symbol for Dutch design.