Trussardi Junior is revealing the new collection in the #LookingforTrussyGrey digital campaign, a “mini” project involving 12 young influencers from around the world.
An emotional video tells the story of the journey of our protagonists, Anna Pavaga and Kevin Fontanella, searching for Trussy Grey, the little greyhound and Trussardi Junior mascot who has gone missing.
While 10 young influencers around the world are raising the alarm on Instagram, wearing head-to-toe Trussardi Junior looks and brandishing the “Missing the Piccolo Levriero Italiano” sign, our two little private investigators, Anna and Kevin, set off for Milan to look for the speedy mascot.
How does it end? Gloriously and reassuringly!