Kids Collections
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Kids Collections

SS 2020
Collection Statement

Throughout her childhood, Denmark was an exotic place associated with beach holidays, ice cream and sun- shine. This season, beautiful white beaches, blue sky andred poppy elds that stretch the Margarita Route haveinspired this ‘happy-go-lucky’ collection, both in colours and emotion.

Collection video
Brand Profile

minimalisma is a timeless, high-quality children’s wear brand with a strong Nordic heritage. Founded and designed by Maja Akraberg, the mission is simply to create beautiful products in premium qualities with a timeless feel that makes each piece suitable for passing on to the younger sibling or to save for the generation to come. The inspiration derives from growing up on a remote archipelago in the North Atlantic Ocean, a childhood unspoilt, where nature was the playground and clothes were skillfully knitted by mom.The philosophy pivots around superior quality, simplicity and sustainability.

What started in 2011with a small unisex collection for babies up to two years and a local webshop quickly grew into an international brand.Today, minimalisma offers luxury basics for babies and children up to 12 years as well as selected styles for mom.