Popupshop – Mix and Never Match too Perfectly!
The ever so soft organic fashion is made for boys and girls ages 2 – 10 years… as well as for artsy 3-24 month old babies…
This seasons inspiration: Shapes and forms… abstract… vivid… illustrative and easy to mix… very clever: the knitted structures of the organic yarns interacts with the all over prints and illustrations… all is durable as Popupshop is using colourfast cottons in various weaves for ease of movement, fit and comfort… and of course, the colours used contain no harmful chemical residues…
Especially beautiful those incredible lively prints of dolphins, koalas, black panthers, elephants on trousers, shirts, swimsuits and pyjamas… and the more you stare at them, the more you get the impression that the next minute they will become alive… and will jump right in front of your toes!
Have a look at:
Text by Claudia Antonia Merkle