Playtime Paris F/W 2017-18: The Report
Even more international, Playtime Paris recorded another increase in attendance!
From January 28th to 30th the show welcomed professionals from around the world to the stunning Parc Floral de Paris for its 21st edition.
In a set design centered around the theme of Rituals, the event gathered more than 520 brands, there to present their collections for Fall/Winter 2017-18.
A range that has continued to grow over the years and which is now more international than ever, with more than 80% overseas brands and around 40 nationalities represented.
Although the Fashion sector remains the biggest part of the show, the Design part has continued to expand.
Plenty of new discoveries, with more than a hundred new exhibitors, the show saw the opening of the space NEW NOW, with brand attending the fair for the first time.
The representation of every geographical area has remained overall stable, however there was a slight increase of American and Asian attendance.
The 21st edition was also a chance to discover Playtime’s new visual identity, which included the implementation of 3 children’s trend spaces: Shaman, Party Time and Daily.
Playtime Paris will be returning this summer at the Parc Floral de Paris, from July the 1st to 3rd 2017, before flying off for the very first time to Berlin on July 5-6.
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