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Imps&Elfs -
Looks at the Past while Holding on to the Present

It’s all about the contrast between ‚then’ and ‚now’… Like knitting a new sweater with old wool.
The material is the same, Imps & Elfs are only doing something different with it: they are making the past more hip!
As in previous collections, archetypical garments are the starting point which, in this collection, are pleated trousers, a workers jacket, a six pocket and chinos.
The inspiration: the famous children’s portraits of ‚Children of the Swiss mountain’, photographed by Emil Brunner in 1943.
All old-fashioned elements in those portraits have been modernised with a totally new, bright and refreshing colour palette.

Let’s travel back to the Future!!!

Have a look at:

Text by Claudia Antonia Merkle

December 4, 2014