Burberry’s film ‘From London With Love’ is starring Romeo Beckham
Directed by Burberry Chief Creative Christopher Bailey, the short film takes audiences on a magical gifting journey through the Burberry worlds of Britishness, heritage, music and weather.
The film comes to life with 50 dancers who give a performance inspired by the golden age of cinematic musicals. The story is of a boy (Romeo Beckham) delivering the gift of love to a young couple, played by new British models and dancers Hannah Dodd and Anders Hayward, who take him on a journey of romance and festive enchantment through the streets of London. The film celebrates gifting as a powerful way of connecting people.
The premiere was hosted by Christopher Bailey in the auditorium of Burberry’s global flagship 121 Regent Street, a space that Christopher designed for entertainment and interaction. British songwriter Ed Harcourt wrote the score for the ‘From London with Love’ film.
‘The Way that I Live’ is available for pre-order on iTunes, ahead of its official release in December.
The Burberry Festive advertising campaign, will run across outdoor advertising, cinema, and all of the brand’s 10 global social media platforms for the next 3 months.
The full range of Burberry festive gifts are also available from today in store and on Burberry.com, offering the brand’s most personalised collection and customer service to date. This includes the iconic pieces – like the Heritage trench coat…
Have a look at:
KW TV and www.burberry.com
Text by Claudia Antonia Merkle