Kids Collections
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Kids Collections

Autumn/Winter 2014/15
Collection Statement

Winter pastels, nuanced, nostalgic, combined with white or metallic gold and silver, emphasised when brightest until fading to darker grey and black. Waist-cut dresses with very rich skirt, low-slung and wide with rolled pleats, sheath dress loose on the body and softened with playful elements such as a frill at the bottom.
Refined fabrics: metallic floral elements in jacquard weave, …

Collection video
Other seasons of
SS 2019
AW 2018/19
SS 2018
AW 2017/18
SS 2017
AW 2016/17
SS 2016
AW 2015/16
SS 2015
AW 2014/15
Brand Profile

Simonetta was founded by Maria Bianca Mazzarini Stronati, who decided to open a small tailorshop entirely devoted to kids in Jesi (Italy). Now it boasts an excellent positioning in the «contemporary luxury» segment of the kidswear fashion market with an annual revenue of more than €25 milion (2017). Simonetta has always been able to anticipate kids fashion trends through a continuous search for materials, lines and wearability. Innovation and a firm focus on the future are deeply rooted in its heritage, a traditional history of style and elegance.
Italian design creativity is internally developped from project to prototype until the industrial production of the collection.


press contact
Sara Belelli
Marketing Department
Tel. +39.0731.2301